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020 _a9781447143246
_z978-1-4471-4324-6
024 7 _a10.1007/978-1-4471-4324-6
_2doi
050 4 _aQA76.76.A65
072 7 _aJ
_2bicssc
072 7 _aCOM018000
_2bisacsh
072 7 _aUXJ
_2thema004
_223
100 1 _aMarcus, Aaron.
_eauthor.
_4aut
_4http://id.loc.gov/vocabulary/relators/aut
245 1 0 _aMobile Persuasion Design :
_bChanging Behaviour by Combining Persuasion Design with Information Design /
_cby Aaron Marcus.
264 1 _aLondon :
_bSpringer London :
_bImprint: Springer,
_c2015.
300 _a1 online resource
336 _atext
_btxt
_2rdacontent
337 _acomputer
_bc
_2rdamedia
338 _aonline resource
_bcr
_2rdacarrier
347 _atext file
_bPDF
_2rda
490 0 _aHuman–Computer Interaction Series,
_x1571-5035
505 0 _aForeword - Tom MacTavish. - Foreword - Ben Shneiderman -- Foreword - Peter Simlinger -- Preface -- Glossary of Key Terms -- Introduction -- The Green Machine -- The Health Machine -- The Money Machine -- The Story Machine -- The Travel Machine -- The Innovation Machine -- The Driving Machine -- The Learning Machine -- The Happiness Machine -- The Marriage Machine -- Conclusion.
520 _aMobile Persuasion Design presents ten conceptual design projects (or ‘Machines’) for new mobile application's (smartphone or tablet with Web portals) that combine theories of persuasion and information design to change people’s behaviour. Areas such as the environment, health, learning and happiness are explored, looking at ways of marrying people’s wants and needs to make simple, usable and desirable mobile applications. A user-centred design approach has been used, adopting user experience (UX) methods, in-depth case studies and market analysis to see what a modern user needs from their mobile application. By applying concepts like persuasion theory and information architecture, try to find ways to satisfy these needs and positively change their user habits. In 2011, the Green, Health, and Money Machines won design awards in an international competition hosted by the International Institute for Information Design, Vienna.
650 0 _aSocial sciences
_xData processing.
650 0 _aMedicine.
650 0 _aSustainable development.
650 0 _aEconomic policy.
650 0 _aAdult education.
650 1 4 _aComputer Appl. in Social and Behavioral Sciences.
_0http://scigraph.springernature.com/things/product-market-codes/I23028
650 2 4 _aHealth Promotion and Disease Prevention.
_0http://scigraph.springernature.com/things/product-market-codes/H27010
650 2 4 _aSustainable Development.
_0http://scigraph.springernature.com/things/product-market-codes/U34000
650 2 4 _aR & D/Technology Policy.
_0http://scigraph.springernature.com/things/product-market-codes/W43000
650 2 4 _aLifelong Learning/Adult Education.
_0http://scigraph.springernature.com/things/product-market-codes/O42000
710 2 _aSpringerLink (Online service)
856 4 0 _uhttps://doi.org/10.1007/978-1-4471-4324-6
_3Springer eBooks
_zOnline access link to the resource
912 _aZDB-2-SCS
999 _c200434078
_d52290
942 _2lcc
_cEBK
041 _aeng