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008 200327s1969 nyua b 001 0 eng d
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_qhardback
040 _aDLC
_eeng
_brda
_cDLC
_dDLC
_dTR-AnTOB
041 0 _aeng
050 0 0 _aHF5415.3
_b.H68 1969
090 _aTOBBK HF5415.3
_b.H68 1969
100 1 _aHoward, John A.
_eauthor
_9127611
245 1 4 _aThe theory of buyer behavior /
_c[by] John A. Howard and Jagdish N. Sheth.
264 1 _aNew York :
_bWiley,
_c[1969].
264 4 _c©1969
300 _axv, 458 pages :
_billustrations;
_c23 cm
336 _atext
_btxt
_2rdacontent
337 _aunmediated
_bn
_2rdamedia
338 _avolume
_bnc
_2rdacarrier
490 0 _aThe Wiley marketing series
504 _aIncludes bibliographical references (pages : 421-449).
650 0 _aConsumer behavior
_92139
700 1 _aSheth, Jagdish N.
_eauthor
_9127612
942 _2lcc
_cBK