000 01071cam a2200313 i 4500
999 _c200444563
_d62775
003 TR-AnTOB
005 20220921094224.0
007 ta
008 710426s1964 njua bs 001 0 eng
010 _a 79138478
040 _aDLC
_beng
_erda
_cDLC
_dDLC
_dTR-AnTOB
041 0 _aeng
050 0 4 _aHF5415
_b.C86 1964
090 _aHF5415
_b.C86 1964
100 1 _aCundiff, Edward W.
_eauthor
_9133404
245 1 0 _aBasic marketing :
_bconcepts, decisions, and strategies /
_c[by] Edward W. Cundiff [and] Richard R. Still.
264 1 _aEnglewood Cliffs, N.J. :
_bPrentice-Hall,
_c[1964]
300 _axiv, 576 pages :
_billustrations ;
_c24 cm
336 _atext
_btxt
_2rdacontent
337 _aunmediated
_bn
_2rdamedia
338 _avolume
_bnc
_2rdacarrier
500 _aFirst ed. published in 1964 under title: Basic marketing: concepts, environment, and decisions.
650 0 _aMarketing
_9286
650 0 _aMarketing
_xDecision making.
700 1 _aStill, Richard R.,
_d1921-1991
_eauthor
_9138474
942 _2lcc
_cBK