000 01137cam a2200325 i 4500
999 _c200444727
_d62939
001 200444727
003 TR-AnTOB
005 20220720155618.0
007 ta
008 851125s1956 fr b i000 0 eng
010 _a57000672
035 _a(TR-AnTOB)200444727
040 _aDLC
_beng
_erda
_cRCE
_dEEM
_dUtOrBLW
_dTR-AnTOB
041 0 _aeng
050 0 4 _aHF5415
_b.K37 1956
086 _aOECD
_aM345rm
090 _aHF5415
_b.K37 1956
100 1 _aKapferer, Clodwig,
_d1901-
_eauthor
_9133566
245 1 0 _aMarket research methods in Europe :
_bProject no. 261.
264 1 _aParis :
_bEuropean Productivity Agency of the Organisation for European Economic Co-operation,
_c[1956]
300 _a189 pages ;
_c24 cm
336 _atext
_btxt
_2rdacontent
337 _aunmediated
_bn
_2rdamedia
338 _avolume
_bnc
_2rdacarrier
500 _a"Multilingual glossary of technical terms employed in public opinion research and market research, edited by an ad hoc committee of ESOMAR": pages [119]-137.
650 0 _aMarketing research
_92657
942 _2lcc
_cBK