000 00958cam a2200301 i 4500
999 _c200444753
_d62965
003 TR-AnTOB
005 20230302161924.0
007 ta
008 230302s1971 fr a 000 0 fre d
040 _aTR-AnTOB
_beng
_erda
_cTR-AnTOB
041 1 _afre
_heng
050 4 _aHF5415
_b.K45514 1968
090 _aHF5415
_b.K45514 1968
100 1 _aKelley, Eugene J.
_eauthor
_9133602
240 1 0 _aMarketing : strategy and functions.
_lFrench
245 1 0 _aMarketing :
_bstrategie et fonctions /
_cEugene J. Kelley; traduit par M. Biscayart.
264 1 _aParis :
_bDUNOD,
_c1971.
300 _aviii, 149 pages :
_billustratons ;
_c24 cm
336 _2rdacontent
_atext
_btxt
337 _2rdamedia
_aunmediated
_bn
338 _2rdacarrier
_avolume
_bnc
490 0 _aCollection Marketing dirigee.
650 0 _aMarketing
_9286
700 1 _aBiscayart, M.
_etranslator
_9133604
942 _2lcc
_cBK