000 01404 a2200373 4500
999 _c78379
_d26112
001 78379
003 TR-AnTOB
005 20200519124542.0
008 100925s2004 mau b 001 0
020 _a0387243763
040 _aESU
_cESU
_dBAKER
_dBGZ
041 _aeng
049 _aBGZA
050 _aHD60.7
_b.T35 2004
090 _aHD60.7 .T35 2004
100 _aTalluri, Kalyan T.
_964424
245 4 _aThe theory and practice of revenue management /
_cKalyan T.Talluri, Garrett J. van Ryzin.
264 1 _aNew York.:
_bSpringer,
_cc2004.
300 _axxvii, 712 p. ;
_c24 cm.
336 _2rdacontent
_atext
_btxt
337 _2rdamedia
_aunmediated
_bn
338 _2rdacarrier
_avolume
_bnc
490 0 _aInternational Series in Operations Research & Management Science ;
_v68
504 _aIncludes bibliographical references (p. [671]-706) and index.
505 _aSingle -- Resource Capacity Control -- Network Capacity Control -- Overbooking -- Dynamic Pricing -- Auctions -- Customer-Behavior and Market -- Response Models -- The Economics of RM -- Estimation and Forecasting -- Industry Profiles -- Implementation -- Appendices -- References
650 _aRevenue management
_964426
650 _aGelir yönetimi
_964427
700 _aVan Ryzin, Garrett
_964425
902 _a0033071
903 _aMerkez Kütüphane
942 _cBK
_2lcc
945 _aMC, BS