Kleppner's advertising procedure / J. Thomas Russell, W. Ronald Lane.
By: Russell, Thomas
Contributor(s): Kleppner, Otto. Advertising procedure | Lane, W. Ronald
Language: İngilizce Publisher: Needham Heights, MA : Simon & Schuster Custom Pub., c1996Edition: 13th edDescription: 1 v. (various pagings) : ill. (some col.) ; 27 cmISBN: 0133488306; 0536593051Other title: Advertising procedureContained works: Fashion Institute of Technology (New York, N.Y.)Subject(s): AdvertisingLOC classification: HF5823 | .K45 1996
| Item type | Current location | Home library | Collection | Call number | Vol info | Copy number | Status | Date due | Barcode |
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Book
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Merkez Kütüphane Genel Koleksiyon / Main Collection | Merkez Kütüphane | Genel Koleksiyon | HF5823 .K45 1996 (Browse shelf) | 1 | 1 | Available | 0000595 |
"With chapter 19, 'Public relations' from Advertising : principles and practice, by William Wells, John Burnett and Sandra Moriarty."
"Custom edition for the Fashion Institute of Technology."
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