From concept to consumer : how to turn ideas into money / Phil Baker.
By: Baker, Phil
Language: İngilizce Series: A Stewart Emery series bookPublisher: Upper Saddle River, N.J. : FT Press, c2009Description: xvi, 175 p. : ill., maps ; 24 cmISBN: 0137137478 (hbk. : alk. paper); 9780137137473 (hbk. : alk. paper)Subject(s): New products | Yeni ürünler | Product management | Ürün yönetimiLOC classification: HF5415.153 | B35 2009Online resources: Table of contents only
Contents:
New world, new rules -- Just do it -- The basics of development -- Industrial design matters -- Why outsource? -- Selecting and working with an Asian partner -- The marketing component -- Distribution : getting your product to the customer -- Legal advice : knowing when to ignore it -- Now what?
Item type | Current location | Home library | Collection | Call number | Vol info | Copy number | Status | Date due | Barcode |
---|---|---|---|---|---|---|---|---|---|
Book | Merkez Kütüphane Genel Koleksiyon / Main Collection | Merkez Kütüphane | Genel Koleksiyon | HF5415.153 B35 2009 (Browse shelf) | 1 | 1 | Available | 0032876 |
Includes index.
New world, new rules -- Just do it -- The basics of development -- Industrial design matters -- Why outsource? -- Selecting and working with an Asian partner -- The marketing component -- Distribution : getting your product to the customer -- Legal advice : knowing when to ignore it -- Now what?
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