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The elements of marketing / by Paul D. Converse and Harvey W. Huegy, with the collaboration of Robert V. Mitchell.

By: Contributor(s): Material type: TextTextLanguage: İngilizce Publisher: New York : Prentice-Hall, 1954Edition: 5th edition, third printingDescription: 968 pages : illustrations ; 24 cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
Subject(s): LOC classification:
  • HF5415 .C66 1954
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Holdings
Item type Current library Home library Collection Call number Copy number Status Notes Date due Barcode
Book Book Merkez Kütüphane TOBB Bağışı Koleksiyonu / TOBB Gift Collection Merkez Kütüphane TOBB Kütüphanesi Bağış Koleksiyonu - Klasik TOBBK HF 5415 .C66 1954 (Browse shelf(Opens below)) 1 Ödünç Verilemez-Kurumiçi kullanım / Not for loan-For inhouse use Donated by TOBB T006582

First published in 1921 under title: Marketing methods and policies.

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