Görünmeyeni satmak : çağdaş bir pazarlama rehberi / Harry Beckwith ; çeviren Ümit Şensoy.

By:

Beckwith, Harry, 1949- [author]

Contributor(s):

Şensoy, Ümit [translator]

Material type: Text

TextLanguage: Türkçe Original language: English Series: Optimist yayın no ; 119 | Optimist yayınları ; no. 119Publisher: İstanbul : Optimist, 2010Copyright date: ©2007Edition: İkinci basımDescription: 224 pages ; 21 cmContent type:

text

Media type:

unmediated

Carrier type:

volume

ISBN:

9789944186544

Other title:

Çağdaş bir pazarlama rehberi

Uniform titles:

Selling the invisible. Turkish.

Subject(s):

Hizmet endüstrisi -- Pazarlama

LOC classification:

HD9980.5 .B4319 2010

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Holdings
Item type	Current library	Home library	Collection	Call number	Status	Notes	Date due	Barcode
Book	Merkez Kütüphane Genel Koleksiyon / Main Collection	Merkez Kütüphane	Genel Koleksiyon	HD9980.5 .B4319 2010 (Browse shelf(Opens below))	Ödünç verilemez-İşlemde / Not for loan-In process	Donated by Ilgın Bolkol

"Hizmet sektöründe modern pazarlamanın sırları" --Cover.

Translation of: Selling the invisible : a field guide to modern marketing.

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