Markalar ve markalaşma = Brands and branding / Rita Clifton, Sameena Ahmad, Tony Allen, Simon Anholt, Patrick Barwise, Tom Blackett, Deborah Bowker, Jonathan Chajet, Deborah Doane, Iain Ellwood, Paul Feldwick, Jez Frampton, Giles Gibbons, Andy Hobsbawm, Jan Lindemann, Allan Poulter, Max Raison, John Simmons, Shaun Smith, çeviren ; Meral Çiyan Şenerdi.

Contributor(s): Language: Türkçe Original language: English İstanbul: Türkiye İş Bankası Kültür Yayınları, 2014Description: xxi 374 sayfa: resim, tablo; 24 cmContent type:

text

Media type:

unmediated

Carrier type:

volume

ISBN:

9786053321309

Other title:

Brands and branding

Subject(s):

LOC classification:

HD69.B7 B7319 2014

Contents:

I.Markaların durumu -- II.Markalaşmada en iyi uygulamalar -- III.Markaların geleceği.

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Holdings
Item type	Current library	Home library	Collection	Call number	Vol info	Copy number	Status	Date due	Barcode
Book	Merkez Kütüphane Genel Koleksiyon / Main Collection	Merkez Kütüphane	Genel Koleksiyon	HD69.B7 B7319 2014 (Browse shelf(Opens below))	1	1	Available		0045937

I.Markaların durumu -- II.Markalaşmada en iyi uygulamalar -- III.Markaların geleceği.

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