Readings in marketing / [by] Malcolm P. McNair [and] Harry L. Hansen.
By: McNair, Malcolm P. (Malcolm Perrine) [author]
Contributor(s): Hansen, Harry L [author]
Material type: 
TextLanguage: İngilizce Series: Harvard Business School case booksPublisher: New York : McGraw-Hill, 1956Edition: Second editionDescription: 559 pages : illustrations ; 24 cmContent type: text Media type: unmediated Carrier type: volumeSubject(s): MarketingLOC classification: HF5415 | .M266 1956
| Item type | Current location | Home library | Collection | Call number | Copy number | Status | Notes | Date due | Barcode |
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Book
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Merkez Kütüphane TOBB Bağışı Koleksiyonu / TOBB Gift Collection | Merkez Kütüphane | TOBB Kütüphanesi Bağış Koleksiyonu - Klasik | TOBBK HF 5415 .M266 1956 (Browse shelf) | 1 | Ödünç Verilemez-Kurumiçi kullanım / Not for loan-For inhouse use | Donated by TOBB | T006992 |
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