L'esprit marketing = The marketing mode / Theodore Levitt, professeur à Graduate School of Business Administration, Harvard University ; traduit de l'américain par Pierre Jacques.
By: Levitt, Theodore [author]
Material type: TextLanguage: Fransızca Original language: English Series: Collection INSEAD-managementPublisher: Paris : Les Éditions d'organisation, 1972Description: 386 pages ; 24 cmContent type: text Media type: unmediated | unmediated Carrier type: volume | volumeUniform titles: Marketing mode. French Subject(s): MarketingLOC classification: HF5415 | .L48314 1972Item type | Current location | Home library | Collection | Call number | Copy number | Status | Notes | Date due | Barcode |
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Book | Merkez Kütüphane TOBB Bağışı Koleksiyonu / TOBB Gift Collection | Merkez Kütüphane | TOBB Kütüphanesi Bağış Koleksiyonu - Klasik | TOBBK HF 5415 .L48314 1972 (Browse shelf) | 1 | Ödünç Verilemez-Kurumiçi kullanım / Not for loan-For inhouse use | Donated by TOBB | T007984 |
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