Contemporary advertising / William F. Arens.
By: Arens, William F
Language: İngilizce Series: McGraw-Hill/Irwin series in marketingPublisher: Boston : McGraw-Hill/Irwin, c2004Edition: 9th edDescription: xlii, 617, [62] p. : ill. (some col.) ; 28 cmISBN: 0072537728 (alk. paper); 0071214259 (international : alk. paper)Subject(s): AdvertisingLOC classification: HF5821 | .B62 2004
| Item type | Current location | Home library | Collection | Call number | Vol info | Copy number | Status | Date due | Barcode |
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Book
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Merkez Kütüphane Genel Koleksiyon / Main Collection | Merkez Kütüphane | Genel Koleksiyon | HF5821 .B62 2004 (Browse shelf) | 1 | 1 | Available | 0001475 | |
Compact disc
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Merkez Kütüphane Genel Koleksiyon / Main Collection | Merkez Kütüphane | Genel Koleksiyon | HF5821 .B62 2004 (Browse shelf) | 1 | 1 | Available | CD00061 |
Includes index.
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