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Marketing and the bottom line : the marketing metrics to pump up cash flow / Tim Ambler.

by Ambler, Tim.

Edition: 2nd ed. Language: İngilizce Publisher: London : FT Prentice Hall, 2003Availability: Items available for loan: Merkez Kütüphane (1). Location(s): Genel Koleksiyon HF5415.

International marketing : an SME perspective / Seâan De Bâurca, Richard Fletcher, Linden Brown.

by De Bâurca, Seâan | Fletcher, Richard | Brown, Linden.

Language: İngilizce Publisher: Harlow : Financial Times Prentice Hall, 2004Availability: Items available for loan: Merkez Kütüphane (1). Location(s): Genel Koleksiyon HF1416.D43 2004.

Marketing : an introduction / Gary Armstrong, Philip Kotler.

by Armstrong, Gary | Kotler, Philip.

Edition: 7th ed. Language: İngilizce Publisher: Upper Saddle River, N.J. : Pearson/Prentice Hall, c2005Availability: Items available for loan: Merkez Kütüphane (1). Location(s): Genel Koleksiyon HF5415 .K625 2005.

Global marketing : a decision-oriented approach / Svend Hollensen.

by Hollensen, Svend.

Edition: 3rd ed. Language: İngilizce Publisher: Harlow, England : Prentice Hall, 2004Availability: Items available for loan: Merkez Kütüphane (1). Location(s): Genel Koleksiyon HF1416 .H65 2004.

Business market management : understanding, creating, and delivering value / James C. Anderson, James A. Narus.

by Anderson, James C, 1953- | Narus, James A.

Edition: 2nd ed. Language: İngilizce Publisher: Upper Saddle River, N.J. : Pearson Prentice Hall, c2004Availability: Items available for loan: Merkez Kütüphane (1). Location(s): Genel Koleksiyon HF5415.1263 .A53 2004.

Marketing for hospitality and tourism / Philip Kotler, John Bowen, James Makens.

by Kotler, Philip | Bowen, John, (John T.), 1948- | Makens, James C.

Edition: 3rd ed. Language: İngilizce Publisher: Upper Saddle River, NJ : Prentice Hall, c2003Availability: Items available for loan: Merkez Kütüphane (1). Location(s): Genel Koleksiyon TX911.3.M3 K68 2003.

Basic marketing research : applications to contemporary issues / Naresh K. Malhotra.

by Malhotra, Naresh K.

Language: İngilizce Publisher: Upper Saddle River, NJ : Prentice Hall, c2002Availability: Items available for loan: Merkez Kütüphane (2). Location(s): Genel Koleksiyon HF5415.2 .M288 2002.

Principles of marketing / Philip Kotler, Gary Armstrong.

by Kotler, Philip | Armstrong, Gary.

Edition: 10th ed. Language: İngilizce Publisher: Upper Saddle River, NJ : Pearson/Prentice Hall, c2004Availability: Items available for loan: Merkez Kütüphane (1). Location(s): Genel Koleksiyon HF5415 .K636 2004.

Global marketing / Warren J. Keegan, Mark C. Green.

by Keegan, Warren J | Green, Mark C.

Edition: 3rd ed. Language: İngilizce Publisher: Upper Saddle River, N.J. : Prentice Hall, c2003Availability: Items available for loan: Merkez Kütüphane (1). Location(s): Genel Koleksiyon HF1416 .K443 2003.

International marketing and export management / Gerald Albaum, Jesper Strandskov, Edwin Duerr.

by Albaum, Gerald S | Strandskov, Jesper | Duerr, Edwin.

Edition: 4th ed. Language: İngilizce Publisher: Harlow, England ; New York. : Financial Times/Prentice Hall, 2002Availability: Items available for loan: Merkez Kütüphane (1). Location(s): Genel Koleksiyon HF1416 .I617 2002.

Strategic marketing problems : cases and comments / Roger A. Kerin, Robert A. Peterson.

by Kerin, Roger A | Peterson, Robert A., (Robert Allen), 1944-.

Edition: 8th ed. Language: İngilizce Publisher: Upper Saddle River, N.J. : Prentice Hall, c1998Availability: Items available for loan: Merkez Kütüphane (1). Location(s): Genel Koleksiyon HF5415.135 .K47 1998.

Consumer behavior : in fashion / Michael R. Solomon, Nancy J. Rabolt.

by Solomon, Michael R | Rabolt, Nancy J.

Language: İngilizce Publisher: Upper Saddle River, N.J. : Prentice Hall, c2004Other title: Consumer behavior in fashion.Availability: Items available for loan: Merkez Kütüphane (1). Location(s): Genel Koleksiyon HD9940.A2 S624 2004.

A framework for marketing management / Philip Kotler.

by Kotler, Philip.

Edition: 2nd ed. Language: İngilizce Publisher: Upper Saddle River, N.J. : Prentice Hall, c2003Other title: Marketing management.Availability: Items available for loan: Merkez Kütüphane (1). Location(s): Genel Koleksiyon HF5415.13 .K636 2003.

Marketing management / Philip Kotler.

by Kotler, Philip.

Edition: 11th ed. Language: İngilizce Publisher: Upper Saddle River, N.J. : Prentice Hall, c2003Availability: Items available for loan: Merkez Kütüphane (1). Location(s): Genel Koleksiyon HF5415.13 .K64 2003.

Principles of marketing / Philip Kotler , Gary Armstrong.

by Kotler, Philip | Armstrong, Gary.

Edition: 11th. Language: İngilizce Publisher: New Jersey : Pearson/Prentice-Hall, 2005Availability: Items available for loan: Merkez Kütüphane (4). Location(s): Genel Koleksiyon HF5415.K636 2005.

Consumer behavior / Leon G. Schiffman, Leslie Lazar.

by Schiffman, Leon G | Kanuk, Leslie Lazar.

Edition: 3rd ed. Language: İngilizce Publisher: Englewood Cliffs,N.J.: Prentice Hall, 1987Availability: Items available for loan: Merkez Kütüphane (1). Location(s): Genel Koleksiyon HF5415.32 .S35 1987.

Services marketing / Christopher H. Lovelock.

by Lovelock, Christopher H.

Language: Türkçe Publisher: Upper Saddle River, N.J. : Prentice Hall, c1991Availability: Items available for loan: Merkez Kütüphane (1). Location(s): Genel Koleksiyon HD9980.5 .L68 1991.

Principles of marketing / Philip Kotler, Gary Armstrong.

by Kotler, Philip | Armstrong, Gary.

Edition: 4th ed. Language: İngilizce Publisher: Upper Saddle River, NJ : Pearson/Prentice Hall, c1991Availability: Items available for loan: Merkez Kütüphane (1). Location(s): Ayrılmış ders kitapları HF5415 .K636 2004.

Fashion : from concept to consumer / Gini Stephens Frings.

by Frings, Gini Stephens.

Edition: 8th ed. Language: İngilizce Publisher: Upper Saddle River, NJ : Pearson/Prentice Hall, c2005Availability: Items available for loan: Merkez Kütüphane (1). Location(s): Genel Koleksiyon TT518 .F74 2008.

Quantitative methods in marketing [by] Ronald E. Frank [and] Paul E. Green.

by Frank, Ronald Edward | Green, Paul E [joint author.].

Language: İngilizce Publisher: Englewood Cliffs, N.J.,: Prentice-Hall, [1967]Availability: Items available for loan: Merkez Kütüphane (1). Location(s): Genel Koleksiyon HF5415 .F688 1967.

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