Management in marketing ; text and cases / [by] Hector Lazo [and] Arnold Corbin.
By: Lazo, Hector [author]
Contributor(s): Corbin, Arnold [author]
Material type: TextLanguage: İngilizce Series: McGraw-Hill series in marketing and advertisingPublisher: New York : McGraw-Hill, 1961Description: 657 pages ; illustrations ; 24 cmContent type: text Media type: unmediated Carrier type: volumeSubject(s): Marketing | Marketing -- Case studiesLOC classification: HF5415 | .L333 1961Item type | Current location | Home library | Collection | Call number | Copy number | Status | Notes | Date due | Barcode |
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Book | Merkez Kütüphane TOBB Bağışı Koleksiyonu / TOBB Gift Collection | Merkez Kütüphane | TOBB Kütüphanesi Bağış Koleksiyonu - Klasik | TOBBK HF 5415 .L333 1961 (Browse shelf) | 1 | Ödünç Verilemez-Kurumiçi kullanım / Not for loan-For inhouse use | Donated by TOBB | T007496 |
Includes bibliographical references and index.
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